Essential Fatty Acids (EFA’s) can help to increase good cholesterol, High Density Lipo-protein (HDL) in the body, which helps to improve the ratio between HDL, and the bad cholesterol, Low Density Lipo-protein (LDL). The consumption of trans fats, found in processed foods, deep fried foods, margarine and shelf-stable cooking oils, as well as some fish oils, has been linked to a decrease in HDL, the good cholesterol. However, a more effective method of reducing cholesterol levels is to consume a product that combines both soluble and insoluble fiber, which helps to escort excess cholesterol out of the body, via the digestive system. Lowering stress levels is also very effective at reducing cholesterol levels, due to the interaction between cholesterol and stress hormones.